BRINGING INNOVATION TO SURFACES
Matter & Co. is a distribution and sales agency, revolutionizing how surfacing solutions are introduced to the Canadian market.

New Products 2025
New Products 2025
Matter & Co partners with Bjelin to offer Canada’s most durable wood flooring through Woodura. Combining natural wood beauty with advanced manufacturing, Woodura’s strong core resists bending, warping, and denting—ideal for high-traffic residential and commercial spaces. Its unique wood-in-wood surface bonding protects against moisture, stains, and wear, ensuring lifelong durability. This exclusive collaboration delivers flooring solutions that blend lasting performance with elegant design, providing clients with exceptional value and confidence for every project.
Our Services
Sales Excellence
Materialize empowers brands in the Canadian market by establishing a dynamic connection between architects, designers, contractors, and end users. Our approach creates a seamless outsourced sales experience that enhances collaboration and efficiency. By integrating various stakeholders into a cohesive network, we ensure that each brand message is not only conveyed but also resonates with its intended audience. Our commitment to fostering these connections allows for innovative solutions that elevate brand identity and drive market success, ultimately transforming visions into reality.
Specification Support
Materialize is committed to providing sustainable, high-quality design solutions that empower designers to elevate their projects. By prioritising eco-friendly materials and innovative manufacturing processes, we ensure that each product not only meets rigorous performance standards but also aligns with environmental stewardship and design. Our expert team collaborates closely with designers to integrate durability and sustainability into every facet of their work, fostering a culture of responsible design. With Materialize, you can feel confident that your specifications will not only stand the test of time but also contribute positively to our planet.
Sustainable Value Engineering
Materialize promotes value engineering while upholding sustainability by merging efficiency with eco-responsibility. We foster collaboration among architects, designers, contractors, and end users to identify cost-saving opportunities that maintain or enhance sustainability outcomes. Through our network, we advocate for innovative materials and processes that reduce environmental impact. By leveraging our expertise in sustainable practices, we assist teams in evaluating alternatives that deliver economic value and environmental integrity. .